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Vendor ProgramsCitrixThe three-tier (Silver, Gold, Platinum) Citrix Solution Advisors program is designed specifically for value-added resellers, system integrators and government advisors. Vendor: Citrix Location: Fort Lauderdale, Fla. Annual Revenue: $769 million Program: Citrix Partner Network Product/Technology: Application delivery infrastructure solutions Contact: (800) 292-5039 Program Description: The three-tier (Silver, Gold, Platinum) Citrix Solution Advisors program is designed specifically for value-added resellers, system integrators and government advisors. Benefits include ongoing training, sales and marketing support, lead generation, marketing development funds, free or low-cost demos, and a rewards program. Depending on the program level, a membership fee may be required, along with certification requirements and minimum sales quotas. Program Web Page: http://www.citrix.com/lang/English/lp/lp_1350285.asp
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Solutions in a Small World (Latin America): Sealed with a Kiss Even in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood.
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