Vendor ProgramsIntelThe Intel Channel Partner Program has two membership tracks: the Technology Provider track and the System Builder track. Each provides specific benefits to specific types of channel partners. Vendor: Intel Location: Santa Clara, Calif. Annual Revenue: $38.334 million Program: Intel Channel Partner Program Product/Technology: Chips, boards and other semiconductor products Contact: (866) 655-6565 Program Description: The Intel Channel Partner Program has two membership tracks: the Technology Provider track and the System Builder track. The Technology Provider track is designed for providers who resell complete branded or third-party systems, or provide consulting or support services, but do not purchase boxed Intel products. The three-tier (Registered, Associate, Premier) System Builder track is designed for members who build white box systems custom desktops, notebooks and servers containing Intel boxed products or kits from an Authorized Distributor. While Registered Members have no minimum purchase requirements, Associate Members must purchase 50+ qualifying units per year, and Premier Members must purchase $250,000 of desktop products, $200,000 of server products, or $100,000 of mobile products per year, along with additional certification and marketing requirements. Benefits in the System Builder track include technical support as well as online tools and resources including technical training and sales and marketing tools. Associate Members also receive access to specialized marketing kits and customizable promotional materials. Premier Members also receive access to Intel Sales Center representatives, in-depth online training, priority access to Intel products and platforms, access to the Premier Members-only Intel Solutions Summit, and automatically-processed rebates on select Intel products. Program Web Page: http://www.intel.com/cd/channel/reseller/asmo-na/eng/293121.htm
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Our comprehensive guide to technology solutions implemented by channel partners in specific vertical markets. View Case Studies by: Solutions in a Small World (Latin America): Sealed with a KissEven in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood. |

