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Vendor ProgramsCiscoPartner benefits include access to marketing funds, incentives, advanced specialization discounts, technology education, and sales, marketing, training and technical tools and resources. Vendor: Cisco Location: San Jose, Calif. Annual Revenue: $39.5 billion Program: Cisco Channel Partner Program Product/Technology: Networking and communications product and services Contact: (800) 553-NETS Program Description: There are five types of Cisco Channel Partners: Cisco Registered Partners, Cisco Specialized Partners, Cisco Master Partners, Cisco Certified Partners, and Cisco Managed Service Partners. Partner benefits include access to marketing funds, incentives, advanced specialization discounts, technology education, and sales, marketing, training and technical tools and resources. For more information on the specifics of the program, contact the company directly at (800) 553-NETS. Program Web Page: http://cisco.com/web/partners/pr11/index.html
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Solutions in a Small World (Latin America): Sealed with a Kiss Even in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood.
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