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Tags : midmarketCisco Debuts Partner Plus Mid-Market Incentives, Support[April 27, 2012] Vendor adds heft to rewards, resources for channel partners selling to midmarket accounts. Read More...Tags: Cisco , midmarket , Cisco Partner Summit , Partner Plus , channel partner , Partner Led , incentivesHennessy Takes Command of IBM Global Channels Organization[January 23, 2012] Vendor quietly appoints 31-year company veteran and former Europe GM and CIO to head worldwide business partner and midmarket organization. Read More...Tags: midmarket , Rich Hume , IBM , channel partner , Mark HennessyIBM Adds 24 Pre-Configured, Partner-Ready SMB Solutions for Analytics, Cloud, Collaboration, Security[September 12, 2011] Vendor backs solutions with $1 billion financing offer to channel partners Read More... Tags: midmarket , SMB , Cost Busters , Ed Abrams , IBMIBM Revs Up Netezza Channel Support[August 24, 2011] Vendor offers new financing, authorization, incentives, skill-building options for channel partners in move to bolster business analytics sales. Read More... Tags: Netezza , midmarket , channel partner , IBM , business analyticsIBM to Move MSPs, ISVs to Center Stage in Retooled Mid-market Channel Strategy[July 05, 2011] Vendor also has reallocated millions of marketing dollars to online social business sites to reach IT decision-makers in mid-sized organizations, top exec says. Read More... Tags: IBM , social business , MSP , midmarket , ISVIBM Backs Cloud, Analytics Channel Partners with New Specialty, Resources, Software[February 18, 2011] Vendor arms channel partners for growth opportunities in cloud computing and business analytics. Read More... Tags: midmarket , channel partner , business analytics , IBM , cloud computingIBM Global Technology Services to Pump Up Channel Sales, New GM Says[February 11, 2011] Vendor plans to extend more co-selling and co-delivery service sales opportunities to the channel, alter offerings to complement partners’ own services, upgrade enablement and training, concentrate on key vertical midmarket segments. Read More... Tags: services , midmarket , Global Technology Services , channel partner , IBMIBM's Monshaw to Midmarket Partners: Pick an Expertise, Add Services[January 31, 2011] Vendor aims to grow technical, sales and marketing skills of midmarket partner base, GM says. Touts recent partner wins as examples of “positive business outcomes.” Read More... Tags: Andy Monshaw , midmarket , channel partner , services , IBMChannel Searching Cloud for Moneymakers, Cisco's Goodwin Says[October 13, 2010] Partners see cloud computing opportunity but uncertain how it will pay off, vendor's top channel executive says. Company working to prep channel for as-a-service oriented business model while stepping up midmarket sales efforts. Read More... Tags: channel , midmarket , cloud computing , partner , Cisco"We're All In," New IBM Global Midmarket GM Says[September 27, 2010] Crafting successful business outcomes keys vendor’s strategy as it lays out multi-billion dollar midmarket opportunity for channel partners. Plans center around channel involvement and meeting IT solution requirements of mid-sized businesses, says IBM's Andy Monshaw (pictured). Read More... Tags: partner , channel , IBM , Monshaw , midmarketSmarter Midsize Companies are Uncovering Insights Buried in Their Information[September 24, 2010] Competitive advantage will shift to companies that capture, analyze, share and use information to make smarter decisions, says Andy Monshaw, IBM's Global Midmarket GM. Read More... Tags: Monshaw , IBM , midmarket , analyticsIBM Makes Power7 Express Lineup Official, Adds ISV Certified Applications[September 23, 2010] Vendor aims infrastructure and application servers at mid-sized businesses. Read More... Tags: midmarket , IBM , server , Power7IBM Names New Midmarket General Manager[September 03, 2010] Taps former IBM Japan chief operating officer to head midmarket business, work with channel partners on sales and marketing initiatives. Read More... Tags: general manager , IBM , Andy Monshaw , channel partner , midmarketHP Midmarket Initiative Points Channel Partners To Underserved $7.5 Billion Segment[May 24, 2010] Effort includes new organization, market optimized software, sales and marketing tools. Read More... Tags: HP , cloud computing , Enterprise , midmarket , channel partnerIBM Study Shows Midmarket CFOs Under Pressure[April 13, 2010] Global survey reveals elevated decision-making role but large gap in agenda and ability to execute. Read More... Tags: midmarket , IBM , finance , CFOIBM Channel Partners to Sell New Mid-Market BI Software[September 16, 2009] Big Blue unveils its first business intelligence and analytics software for mid-sized companies. Read More... Tags: channel partners , business intelligence , Enterprise , IBM , midmarketIBM Creates Group to Build IT Bundles for Mid-sized Businesses[July 31, 2009] Big Blue plans to increase number of product suites it builds specifically for IT needs of mid-sized enterprises. Read More... Tags: Storage , IBM , channel partners , server , midmarketStudy: Midmarket Not Drastically Cutting IT Budgets[July 17, 2009] Rather, most midsized businesses are redirecting IT resources to become more efficient, cut costs and improve customer relationships. Read More... Tags: midmarket , survey , IT budgets , IBM , securityIBM Pushes Dynamic Infrastructure Certifications to Mid-Market Partners[May 15, 2009] Big Blue vows ambitious expansion of new channel partner training and education program. Read More... Tags: IT , channel program , certification , midmarket , IBMIBM Targets Midmarket, Offers VARs Faster Paybacks[January 30, 2009] IBM VP Rich Michos says the vendor is simplifying its incentive process to get money back to partners faster. Midmarket sales will move through Business Partners. Read More... Tags: channel program , security , IBM , services , midmarket |
Solutions in a Small World (Latin America): Sealed with a Kiss Even in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood.
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