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Tags : BlueroadsVendors Need to Revamp Channel Programs, Survey Finds[October 07, 2008] A study of 1,000 channel executives by Blueroads Corp. finds that a strategic shift is needed in partner programs to make them more effective. The emphasis should be on driving revenue rather than on channel tactics. Read More... Tags: services , software , marketing , channel partners , Blueroads |
Solutions in a Small World (Latin America): Sealed with a Kiss Even in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood.
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