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Case StudiesVerio-Riser MediaWhen Riser Media was contacted in 2007 by a current client and asked to host several high traffic sites, the media company realized that offering hosting services in addition to Web design could improve their relationships with existing clients and increase revenue. Vendor: Verio Solution: Riser Media understands that the public today is interested in a lot more than simply watching television shows. Viewers also make use of the Web to interact with fellow fans, read about the personal lives of their favorite actors, and buy themed merchandise. Riser Media helps clients build a strong online presence, and has worked with notable entertainment networks like HBO, Disney, and TV Guide. When Riser Media was contacted in 2007 by a current client and asked to host several high traffic sites, the media company realized that offering hosting services in addition to Web design could improve their relationships with existing clients and increase revenue. Riser began their search for a reliable hosting solution that could accommodate high traffic levels and traffic bursts, protect data, and support advanced applications. After evaluating three hosting providers, Riser Media chose Verio, initially implementing four managed private servers (MPS) and a virtual private server (VPS). Because they selected Verio, Riser is able to implement hosting solutions for
clients quickly and smoothly. The initial implementation, for instance, was
completed in just three days with help from Verio. Riser’s president maintains
that completing the job within this short timeframe would not have been possible
if the company had chosen another provider. Because of the flexibility of
Verio’s hosting solutions and the wide range of options, Riser decided to launch
a new hosting division. This provided an entirely new (and profitable) revenue
stream for the company. Currently, Riser offers six hosting solutions backed by
Verio technologies to its clients. Finally, the anytime support provided by
Verio allows problems to be resolved quickly, regardless of when they arise.
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Solutions in a Small World (Latin America): Sealed with a Kiss Even in today’s Internet-dominated world, in-person business connections still make strong impressions. But face-to-face marketers must be aware of cultural disconnects, explains AMD’s Gerald Youngblood.
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