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Case StudiesIBM - Cash Call IncCash Call, Inc. has been in business since 2003. The company’s mission was to be the first online lending company that could approve a loan in minutes—day or night. The problem Cash Call faced was that they needed to build a flexible and robust platform to launch such an innovative online lending business. Vendor: IBM (NYSE: IBM) Channel Partner: CCS Technology Solutions: www.ccseservers.com Customer: Cash Call, Inc: www.cashcall.com Vertical Markets: Financial Markets Technology Used: Blade Center HS20, System p, System p5 570, WebSphere Application Server, AIX 5L
Solution: Cash Call, Inc. has been in business since 2003. The company's mission was to be the first online lending company that could approve a loan in minutes—day or night. The problem Cash Call faced was that they needed to build a flexible and robust platform to launch such an innovative online lending business. Cash Call also needed flexibility to respond aggressively to emerging market dynamics and to position the company to meet rapid growth projections. With the help of CCS Technology Solutions and IBM they implemented a foundation of service-oriented architecture that was built on powerful IBM technologies including; IBM System p5 570 servers, IBM AIX 5L V5.3 and IBM WebSphere Application servers. As a result of implementing this solution Cash Call was able to streamline and automate the process of underwriting, enabling the company to reach the benchmark of service which is loan approvals within 15 minutes.
Automating processes like this helps Cash Call to deliver high levels of service—to draw in new customers and build customer loyalty. With a successful architecture in place Cash Call continues to expand at a rapid rate and they now operate in more then a dozen states. Further details: http://www-01.ibm.com/software/success/cssdb.nsf/CS/RDEE-6T5P5F?OpenDocument&Site=eserverpseries&cty=en_us
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