N-able Offers Free Software Licenses, Marketing Tools to Ingram Micro Channel Partners
N-able Technologies, a maker of remote monitoring and management (RMM) software said it is offering Ingram Micro Inc.'s channel partners and managed service providers (MSPs) a package of free licenses and marketing resources to help kick-start sales among small- and medium-sized business customers (SMBs).
The vendor said that the offer, which is available to Ingram Micro channel partners in North America, includes an unlimited number of free licenses for its N-Central Essentials--a pared down edition of its flagship N-Central RMM software--five licenses for its anti-virus software and five Professional licenses. In addition, the vendor is giving away free versions of its MSP Sales and Marketing Digital Binder, a collection of pre-set, brandable marketing tools.
N-able said that about 70 percent of its MSPs use the "freemium" offer to boost sales. The vendor initiated the program in January, 2009, offering a hybrid of free and paid licenses for its N-central and anti-virus products.
"N-able's freemium offers have a proven track record of helping new and established MSPs achieve 100% IT coverage within their existing customer base, as well as secure new business using a 'try before you buy' sales strategy," said Derik Belair, N-able vice president, business development and marketing.
Jason Bystrak, Ingram Micro services sales director, said that the freemium offer "tees up a great, no-hassle opportunity for Ingram Micro channel partners to demonstrate the value of managed IT services and cloud computing to prospects and customers."
He said that it will help the distributor's channel partners engage with N-able "out the gate and show them the business and technology value N-able brings to the table for resellers and MSPs who are remotely managing hardware, software and cloud services."