Tech Data Cuts A Virtualization Deal
Virtualization is becoming big business to the channel. This fact became even more clear when mainstream distributor Tech Data Corp. announced an exclusive agreement to distribute Parallels Virtuozzo Solution server virtualization software.
This deal looks like it will make it easier for VARs to bring virtualization solutions into the SMB market. Amy Belcher, a product marketing director for Tech Data's AIS division, said that server virtualization is an emerging technology that offers resellers "tremendous opportunities to grow their revenue and deliver more robust data-center solutions."
There are a lot of competing virtualization offerings and solutions hitting the market right now. so look for distributors like Tech Data to scour the landscape on behalf of their VAR customers. (Avnet just beefed up its own virtualization offerings earlier this month.) This is an area where VARs can certainly use some help. It's complex and confusing, but also clearly a technology trend that can save businesses of all sizes save substantial costs. Sorting through the product maze for a solution that VARs can quickly bring to market is a critical need to fill at the moment.